Press On Toward the Goal

I watched with interest the recent attempt by 49-year-old grandmother, Penny Palfrey, to swim from Cuba to Florida without a shark cage. Her effort was not completed as she was scuttled by the tricky currents of the Florida Straits. Palfrey was pulled from the water 26 miles from her goal after 41 hours in the …

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Cash Cow

Some people try new things in the proven fashion of Ready….Aim…Fire. Not me. I go at it with guns blazing…Ready, FIRE, Aim….. So when it comes to marketing, I test small but I love to jump in and try new things. Sometimes they work, sometimes – not so much. Typically, it gives me a place …

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The Power of Video Marketing

Are you using the power of Video Marketing? I remember when using video in business required hiring a professional videographer and spending thousands of dollars and several days of your time to create one video. Times have certainly changed, and though there are circumstances that warrant that kind of investment, the effectiveness of posting simple …

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