“Women are from Venus, Men are from Mars” may have been written decades ago but research continues to point out the differences in how women and men communicate. This infographic portrays the latest trends in the continual growth of social media. Women are leaning into social media in ways that trump men. Anyone interested in marketing should be paying attention.
There is only ONE social media channel that has more men than women participating. You guessed it… LinkedIn is the only place men are still outnumbering women. Thanks to FinancesOnline for an intriguing Infographic: Why Women are the Real Power Behind Social Media.