Why Blog? Most posts about blogging focus on the marketing benefits of maintaining a blog. Undoubtedly, it facilitates your content being seen by more people. If you are establishing or expanding your online presence, blogging makes sense on many levels. It helps establish your expertise, builds trust with your audience, and functions as a tool for …
Blogging 101: Fundamentals & Facts [Infographic] Read More »
The online community has been buzzing about what’s “hot” for 2014. It’s always good to look at trends but it’s also critical to be sure your foundation is strong. Content Marketing is here to stay and blogging is the cornerstone of fresh, relevant content. This infographic, designed by Copyblogger, clearly communicates 11 Essential Ingredients Every …
11 Essentials for an Effective Blog Post [Infographic] Read More »
Why Blogging is Important One of the most important reasons to express your voice online through blogging is that it crystallizes your leadership in a very personal way. Most people focus on the external benefits of blogging. Establishing your expertise, building trust with your audience, search engine optimization – these are important and good. But even more …